Ignoring Facebook, Celebrity Drug Dealers, and Blog Syndication

Dear Brian,
How do you use Facebook for work without being distracted?

We use Facebook A LOT to be in touch with the clients (students) and to do PR there. To be authentic, we use private accounts.

Problem: Our real friends are interesting! Everytime I go to post something or write a message, I get “trapped” in the Facebook feed.

Is there a way to avoid this effectively?

Your friends aren’t actually interesting. Everyone is basically the same, and there’s nothing your friends are posting that’s unique. Everyone goes on an occasional vacation, has a kid, eats some food, etc. Resist the temptation to care, because it’s not doing anything for your.

If you’re so obsessed with your friends that you can’t resist checking out their timelines, then you either need to set up an account that doesn’t include them or stop using Facebook at work. You’re in a prison of your own mind and need to break that addiction. Facebook isn’t interesting and neither are your friends.

Dear Brian,
How would someone go about growing cannabis for celebrities?

You need to know celebrities first. If you do know celebrities, then you need to know how to grow weed. I’m not sure what it is you’re asking.

Everyone has weed, especially in California, and people like Cheryl Schuman and her Beverly Hills Cannabis Club already have that market on lock.

You could make the best apple pie in the world, but it’s not going to make you stick out any. Drugs work the same way. Just because you have some doesn’t mean you’re going to automatically draw in a celebrity.

Why would you want to anyway?

They’re just people, and it’s not like it’s going to be your easy road to easy street. You have to work, regardless of what path you choose in life, and whatever fantasy you have about being a celebrity drug dealer isn’t a way out of that.

Dear Brian,
How can I be a smart stoner and balance work-life-fitness along with regularly consuming marijuana?

I have been smoking for the last four years and have handled it moderately well. But I also smoke on a regular basis. I usually try to be conscious about not neglecting other priorities and over doing weed, but would still like to be more efficient.

I do not wish to discuss whether marijuana is good for anybody or not, just want a few honest tips.

I think I am a little dependent on it as it helps me control my anxiety and a few of my compulsive tendencies.

I’m not a self-help guru, so I have no clue why I was asked to answer this. Motivate yourself to work and not be lazy. That’s not a stoner problem, it’s a people problem.

Dear Brian,
What does it mean when Forbes uses a blog article without citing an author?

The Cautionary Tale Of Theranos: Beware Runaway Stories


The first one is apparently written by Steve Schaefer, the second one is by Aswath Damodaran. There seems to be no attribution. Strange?

Both are written by Aswath Damodaran, and this is common on sites that mine for free content. Forbes, Huffington Post, Fast Company, WSJ, etc., don’t pay their contributors, so their contributors often “syndicate” their blog material to these sites.

Dear Brian,
What is the smoke effect used in concerts, and is there any health implications for the performers on stage?

It’s propylene glycol (the same stuff found in ecigarette vape tanks.

From Fog machine Wikipedia page:

Typically, fog is created by vaporizing proprietary water andglycol-based orglycerin-based fluids or through the atomization of mineral oil. This fluid (often referred to colloquially as fog juice) vaporizes or atomizes inside the fog machine. Upon exiting the fog machine and mixing with cooler outside air the vapor condenses, resulting in a thick visible fog.

Dear Brian,
How do you go about introducing yourself to fellow bloggers/businesspeople in your niche?

I just walk up to them and say hi, tell them my name, and give them a quick tagline of who I am and what I do.

If there’s ever someone I want to connect with that’s not directly in front of me, I first look for an email address. This can usually be found on their website. If they work for a corporation, just find any person’s email address in that corporation and insert the target person’s name in place of the name you found.

If I can’t find an email address, the next place I look is social media. Google the person’s name and add Twitter, Facebook, Tumblr, LinkedIn, etc. to it.

Sometimes all you can find is a physical address. In that case, you can mail them a letter, but I’ll typically wait until I catch them out and about at a conference.

The best ways to build your business circle as a blogger are:

1. Sign up for Help A Reporter as both a journalist and a source. This puts you in the loop on a large number of blogs, magazine/newspaper articles, podcasts, TV/radio shows, etc. in your industry.

2. Attend professional trade shows in industries you cover. As a blogger, you likely qualify for a free press pass that’ll get you into the press conferences and press room, both of which, believe it or not, are filled with members of the press. Here’s a list of the biggest in the U.S.: Top 250 US Shows List

3. Attend business conferences. Here’s a shortlist of some business conferences related to business, tech, and marketing: The 50 Best Conferences to Attend This Year. There are also blogging- and writing-specific conferences.

4. Print and hand out business cards. Any time you talk to someone in a professional manner, hand them your business card. You never know when someone will follow up with the blogger they want to network with – you.

5. Guest post on other websites. This helps you meet a lot of PR reps, editors, publishers, and more.

Brian Penny Beard Versability Harley Quinn Arkham KnightBrian Penny is a former Business Analyst and Operations Manager at Bank of America turned whistleblower, troll, and freelance writer. His work has appeared in High Times, Huffington Post, Fast Company, and Hardcore Droid.


Brian Penny is a former Business Analyst and Operations Manager at Bank of America turned whistleblower, troll, and freelance writer.

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