E3 is coming this summer. The annual event hosted by the ESA is the biggest video game convention of the year.
If you’ve never attended E3, I have a helpful guide on how to attend and prepare for it.
Los Angeles is expensive, so expect to spend a lot of money for lodging, food, and parking.
This year should be a good one, albeit packed to the rafters. Gamer passes will be on sale to the public on Feb 12. E3 opened to the public last year, and they’re going to continue the tradition to make up for the lost revenue from many large developers pulling their expensive booths.
I have a blog post about how L.A. and the E.S.A. ruined E3 if you’re interested.
Otherwise, get ready to see some new games and press conferences. The full press release is below. See you at E3!
Gamer Passes to E3 2018 on Sale Beginning February 12
Industry and media registration is open now
WASHINGTON – February 6, 2018 – Following an enormously successful, gamer-powered show in 2017, E3 invites the global video game community to experience its best E3 yet, taking place June 12-14, 2018 at the Los Angeles Convention Center. The Entertainment Software Association (ESA), the trade association that represents the US video game industry and owns and produces E3, today announced that E3 public ticket sales will begin on Monday, February 12, at 12 p.m. Eastern. Media and industry registration is open now.
“Gamers raise the energy of E3 to a fever pitch, reinforcing its place as the world’s preeminent event for video games,” said Michael D. Gallagher, president and CEO of ESA. “We are excited to fuel that passion and enhance the gamer experience at E3 by extending show hours and adding a third day to the wildly popular E3 Coliseum.”
ESA announced several updates to the show. E3 2018 will feature extended show hours to accommodate all attendees, providing industry and media exclusive time on the show floor without cutting short gamers’ opportunities to play the most anticipated games of the year. Additionally, E3 Coliseum will return to L.A. Live with producer Geoff Keighley (The Game Awards) to give gamers three full days of panels and behind-the-scenes access to the show’s biggest announcements.
“E3 draws the biggest names in video games and entertainment for an incredible worldwide experience,” Keighley said. “And with three days of programming, this year’s E3 Coliseum will bring together video game fans, game creators, and special guests from popular culture to celebrate the most powerful form of entertainment in the world.”
Los Angeles Convention Center hours for E3 (all times Pacific):
|DATE||INDUSTRY AND MEDIA||GAMER PASS|
|Tuesday, June 12||11 a.m. – 7 p.m.||2 p.m. – 7 p.m.|
|Wednesday, June 13||9 a.m. – 7 p.m.||12 p.m. – 7 p.m.|
|Thursday, June 14||9 a.m. – 6 p.m.||9 a.m. – 6 pm.|
To celebrate another year of must-see video game announcements and never-before-seen products, the first 1,000 gamer passes to E3 2018 are $149 each. Gamer passes sold after the first 1,000 are $249. Registration and pass sales will be available at www.E3Expo.com.
ESA offers a wide range of services to interactive entertainment software companies, including conducting business and consumer research; providing legal and policy analysis and advocacy on First Amendment, intellectual property, and technology/e-commerce issues; managing a global content protection program; owning and operating E3; and representing video game industry interests in federal and state government relations. For more information, visit ESA’s website or follow ESA on Twitter @theESA or @ESAGovAffairs.